The key take away of the film is a celebration of young women like Sara Ali Khan who live their live’s on their own terms, who refuse to live by society’s norms. It will inspire all women to break the moulds of society and be their authentic bold unapologetic selves without any restrictions. While sub consciously re enforcing JBL’s brand messaging ‘Dare to Bare’ your true self. The Production design involved an amalgation of various quirky places with a color palate that enforces the brand identity of JBL. The film was a music video commercial.
Alley setup | Portrait setup | Golden foil setup | Fire staircase | Stairway in the greens setup | TV stack setup
Director : Raylyne Vallis | DOP : Tapan Basu | Production Designer : Nimish Kotwal | Assistant Art Director Krisha Bafna
